Finding the right emoji
Search looks at the official Unicode name first and then at the keywords people use for it. An exact name wins, so fire gives the fire emoji first, then names that contain the word, such as fire engine and fireworks, and then emoji tagged with it. Shorter names come first, so heart starts with the plain colored hearts. Pick a category to browse, or to narrow a search to faces, food, flags or symbols.
Emoji in social posts
An emoji at the start of a line works like a bullet point and makes a caption easier to scan. One or two per post is plenty for most brands; a row of emoji is hard to read and screen readers read each one out by its name. Emoji also count toward the character limit: X counts most of them as two characters, so a post near the limit can go over.
Why some emoji are missing
Every year Unicode adds new emoji, but a phone only shows the ones its system font knows. This picker stops at Emoji 15.1 from 2023, so whatever you copy shows up on the phones your followers use today. When your post is ready, paste it into PostBoost to schedule it to all your networks at once.